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BNB4UR • Scenario 10 BNB4UR package • Group: 18–30 • 180 minutes • 15–20 participants • Language: Polish • Format: in‑person

Scenario 10 — LinkedIn and networking: a 30‑day contact map

BNB4UR package • Group: 18–30 • 180 minutes • 15–20 participants • Language: Polish • Format: in‑person

180 minutes 15–20 participants Group: 18–30 Format: in‑person

Materials (interactive + printable)

The cards below replicate handouts L1–L8 and the L‑R Rubric (plus extra examples). You can fill in and print each element. Each element includes the funding acknowledgement.

1. Goal summary and session logic

Overall goal: participants build a basic professional profile (headline, “About”, experience bullets, skills, photo), prepare 3 networking messages (to a friend, to a second‑degree contact, to a recruiter) and create a 30‑day plan: actions every 2–3 days (comment/post/contact) with metrics (connections, replies, views).

Logic: profile diagnosis → foundations (headline + “About” + safety) → content and evidence (bullets, skills, links) → visibility strategy (comments/posts) → mapping contacts and messages → 30‑day plan.

Final outputs: 1) Profile canvas L1 (1 page), 2) Headline + “About” L2, 3) Experience bullets L3 (STAR→1 line), 4) Skills list L4 (with ordering), 5) Content & contact calendar L5 (30 days), 6) Message templates L6 (3 versions, PL A2–B2), 7) Contact map L7 (circle 1/2 + institutions), 8) Privacy and safety checklist L8.

2. Learning outcomes (knowledge • skills • attitudes)

Skills:

creates a headline according to the formula;

writes the “About” section (4 paragraphs: profile → value → evidence → CTA);

turns STAR into bullets (3–5) in the experience section;

selects skills (10–15) and sets Top‑5;

does active networking: 3 starter messages + comments/posts;

creates a 30‑day plan with metrics.

Knowledge

  • differences between a CV and a profile
  • profile elements that affect search (headline, skills, location)
  • privacy and safe networking rules.

Attitudes

  • specifics, kindness, online caution, consistency.

3. Organisational parameters

Room: “horseshoe” seating + 4 tables; projector; flipchart; timer.

Printable materials (A4, 1 per person): L1–L8, L‑R rubric; sample profiles (good/weak); abbreviation glossary (A2–B2).

Equipment: phones/laptops (optional). Provide an OFFLINE printout version.

Evaluation: Mentimeter PRE/POST (3 questions, section 4).

4. Mentimeter — questions (PRE and POST)

Questions (scale 1–5)

  1. I can write a headline and an 'About' section tailored to the role.
  2. I know how to network (comments, messages).
  3. I know the profile privacy and safety rules.

5. Detailed agenda (180’)

0–10’Opening and ground rules (10’)

Goal: safety and consent to work with fictional examples.
Instructions: workshop goal and outputs; rules: voluntary participation, confidentiality, the right to pause; you can work on a test profile.

10–20’Icebreaker “Headline in 10 words” (10’)

Goal: warm up “professional language”.
Instructions: in pairs, write a headline in max 10 words (target role + 2–3 strengths + industry/city). Post the top 3.

20–28’Mentimeter PRE (8’)
28–58’MODULE 1 — Profile foundations + privacy (30’)

Goal: build the core profile and set safety/privacy.
Materials: L1 (Canvas), L2 (Headline + About), L8 (Privacy).
Instructions:

Headline formula: Target role | 3 strengths/skills | industry/location.

Example: “Junior IT Support | PL B1/EN B2 | Windows, Ticketing, Empathy | Warsaw”.

“About” (4 paragraphs, 450–700 characters):

Profile: who I am and what I’m applying for (1 sentence).

Value: how I help (2–3 sentences, benefits language).

Evidence: 3 short facts (numbers/link/certificate).

CTA: “open to… | looking for… | contact: …”.

Privacy and safety (L8): photo visibility, who can send invitations/messages; we do not publish sensitive data, document scans, or an exact address; caution with “too good to be true” offers.
Output: a headline draft + the 1st version of “About” + selected privacy options.

58–93’MODULE 2 — Experience and evidence: STAR → bullets (35’)

Goal: move achievements into the profile.
Materials: L3 (bullets), MP2 (from scenario 06 — STAR achievements, if the participant has them).
Instructions:

Pick 3 STARs and shorten each to 1 line (verb + context + result).

Add keywords (from scenario 07 — CV2), e.g., “Excel, ticketing, customer service”.

Paste into the Experience / Projects / Volunteering section (offline version on L3).
Success criteria: at least 3 bullets include a concrete outcome (number/%/time/quality).

93–103’BREAK (10’)
103–133’MODULE 3 — Skills, photo, links (30’)

Goal: increase discoverability in searches.
Materials: L4 (skills list), photo examples (A4).
Instructions:

Skills: choose 10–15 and set Top‑5 (strongest / role‑relevant). Add languages (CEFR) and tools.

Photo: simple rule: neutral background, front light, head/shoulders crop, natural smile; clothing that fits the role.

Links: portfolio/Canva/Drive/GitHub; check access “anyone with the link”.

133–163’MODULE 4 — Visibility: comments, posts, hashtags (30’)

Goal: learn regular, low‑effort activity.
Materials: L5 (30‑day calendar), post examples.
Instructions:

Rule 3×3×30: every 3 days do one of: a (value‑adding) comment / a 1:1 message / a mini post (5–7 lines), for 30 days.

Value‑adding comment (3 sentences): “what I took away” → “one concrete point” → “a question for the author”.

Mini post (5–7 lines): a takeaway from learning/practice; avoid conflict topics; remember hashtags (2–5: industry/city/role).

Sources to comment on: company accounts, NGOs, universities, recruiters, local events.
Output: completed L5 — 30‑day calendar (what/when/where/mini KPI).

163–176’MODULE 5 — Contact map and messages (13’)

Goal: map circle 1 and 2 and write 3 messages.
Materials: L6 (messages), L7 (contact map).
Instructions:

L7 Map: write 6–10 people/organisations: circle 1 (friends, university, NGO), circle 2 (through a specific person), recruiters (2–3 from your industry/city).

L6 Messages (3 templates, PL A2–B2):

To a friend: “Hi [Name], I’m building my profile for [role]. Could you recommend 1 person/company to follow? Thank you!”

To circle 2 (through someone): “Good morning Mr/Ms [Last name], [Name] recommended I contact you. I’m looking for a [X] role. I have experience [1 sentence]. May I ask 2 short questions about the requirements? Thank you.”

To a recruiter: “Good morning, I’m applying for [role]. Two short facts about me: [bullet 1], [bullet 2]. I’d be happy to share more; is the role still open?”
Output: 3 ready messages + 1 person to contact within 48 hours.

176–180’Mentimeter POST + commitment (4’)

Goal: close and launch the plan.
Instructions: POST (3 questions). Everyone marks in L5 the first date for sending a message/comment/post.

6. Facilitation good practices

Simple language, short sentences; avoid jargon.

Safety: warn against document scans, strange links, and “no contract” offers.

Consistency > intensity: 10 minutes every 2–3 days is enough.

Cultural empathy: communication norms differ — encourage a polite tone and gratitude.

7. Adaptations, plan B, variants

OFFLINE: run the whole workshop using cards L1–L8; everyone does posting and settings after the session.

Language barrier: sentence versions A2–B2; 1–2 sentences in EN/UA are acceptable.

Less time (120’): shorten M2 and M4 to 20’, focus on L2, L3, L5, L6.

More time (+30’): create a real post + 5 live comments; mini analysis of stats after a week.

8. Evaluation and indicators for reporting

Mentimeter PRE/POST — 3 questions (section 4).

Outputs: L1–L8 (photo/scan).

Observation: L‑R rubric for 3–4 people (quality of headline, “About”, L5).

Indicators after 30 days (follow‑up): number of connections, reply rate, number of comments/posts, interview invitations.

9. Print handouts (ready content)

11. Trainer checklist (before/after)

Before: printouts of L1–L8 and rubrics; sample profiles; Mentimeter; timer.
After: photos of the cards (no personal data), Mentimeter results recorded; “contact within 48h” list for follow‑up.