🚀 From idea to a 60‑second pitch

Learn a simple path to local engagement and design a micro‑project ready to present in a 60‑second pitch.

👥

Target group

Age 18–30
15–20 people

Young adults
⏱️

Duration

180 minutes
(3 hours)

Intensive
🎯

Format

In‑person
Interactive

Workshop
📋

Final products

Project canvas
Budget & Pitch

4 worksheets

🎯 Learning objectives

📚 Knowledge

  • Differences between civic budget, small grants and volunteering
  • Elements of a project description: problem, audience, goal, activities
  • Basics of budgeting and planning

🛠️ Skills

  • Formulating a problem and defining audiences (personas)
  • Planning activities and volunteer roles
  • Preparing a 60‑second pitch

💡 Attitudes

  • Agency and initiative
  • Co‑operation and openness to diversity
  • Ethics of volunteering

📅 Workshop agenda

0–15 min

🎬 Opening and framework

Present goals, safety rules and final products. Hand out worksheets.

15–25 min

🗺️ Icebreaker: District resources map

Activate knowledge about the area and existing resources. Sketch the district with possible venues.

25–35 min

📊 Mentimeter PRE

Initial assessment of knowledge and skills (3 questions, 1–5 scale).

35–75 min

🔍 MODULE 1: Needs assessment and personas

Identify the problem, describe audiences, formulate the goal. Problem tree → solutions.

75–85 min

☕ BREAK

Time to recharge and network.

85–120 min

🎨 MODULE 2: Canvas design

Complete the micro‑project canvas, budget, partners, indicators.

120–130 min

⚡ Energiser: Elevator pitch

Practice 30‑second project descriptions in pairs.

130–160 min

🎤 MODULE 3: 60‑second pitch + priorities

Project presentations, rubric‑based assessment, dot‑voting to select best ideas.

160–180 min

📈 Closing and next steps

Mentimeter POST, reflection, a 7‑day “small step” plan.

📋 Workshop materials

All printable worksheets (A4, 1 per person):

📊
CARD P1 – Micro‑project canvas
💰
CARD P2 – Budget and resources

Cost categories:

📦 Materials:
🔧 Services:
🏢 Rental:
📢 Promotion:
❓ Other:

Non‑financial resources:

👥
CARD P3 – Volunteer roles & timeline

Example roles:

Coordinator Logistics Communication Facilitator Language buddy Childcare

30‑day schedule:

Week Task Person Deadline
1
2
3
4
📈
CARD P4 – Indicators & impact
🎤
RUBRIC – 60‑second pitch

Scale: 0–2 points per criterion (max 10 pts)

Criterion 0 pts 1 pt 2 pts
Problem & audience Unclear General Specific
Solution None General 2–3 activities
Feasibility Unrealistic Doubtful Realistic resources
Budget None General Logical
Impact & indicators None General Measurable

Interpretation: 0–3 pts = starting | 4–7 pts = solid | 8–10 pts = ready to consult with an NGO

👨‍🏫 Trainer guide

🎬 Opening & framework (0–15 min)

Module goal:

Ensure safety, clarity of purpose and expected outputs.

Instructions:

  1. Present the topic and goals
  2. Show final products (Canvas, budget, pitch)
  3. Agree rules: voluntariness, confidentiality, right to pause, kindness
  4. Hand out worksheet sets

Materials:

  • Slide “Plan & goals”
  • Cards P1–P4, Rubric PITCH
🗺️ Icebreaker: District resources map (15–25 min)

Goal:

Activate knowledge of the area and existing resources.

Instructions:

  1. Split into table teams (4–5 people)
  2. Sketch your area (streets, institutions, NGOs, meeting places)
  3. Mark 3 venues where something can be done for free
  4. Short presentation (1 min/team)

Output:

List of venues/rooms + first ideas for partnerships

🔍 MODULE 1: Needs & personas (35–75 min)

Module goal:

Name a real problem and the target person/group.

Part A: Problem, Audience, Goal (25 min)

  1. Problem (10') – choose 1 problem from a list or your own
  2. Personas (8') – describe 1–2 audiences (age, situation, barriers)
  3. Initial goal (7') – 1 sentence: what will change after the action

Part B: Problem tree (15 min)

Draw a mini “tree”:

  • Effects (what’s happening now?)
  • Core problem
  • Causes (3–5)
  • Solutions (1 per cause)

Success criteria:

  • Specific, not generic problem
  • Persona with concrete details
  • Goal = change, not activity
🎨 MODULE 2: Canvas design (85–120 min)

Module goal:

Complete the full micro‑project canvas and prepare a draft budget.

Detailed steps:

  1. D. Activities (10') – Max 2–3 with short description
  2. E. Partners (5') – 2–3 partners, venues, items
  3. F. Risks (5') – What might go wrong + plan B
  4. G. Budget (8') – Categories within PLN 5,000
  5. H. Indicators (3') – 2–3 measurable
  6. I. Accessibility (4') – Language, care, access

Success criteria:

  • Coherence Problem → Activities → Indicators
  • Budget realism
  • Including volunteers/partners
🎤 MODULE 3: 60‑second pitch + priorities (130–160 min)

Module goal:

Learn to present the project and collect feedback.

Pitch structure (60 seconds):

  1. Problem and for whom
  2. What we’ll do (2–3 activities)
  3. What we need (budget/partners/volunteers)
  4. What effect and how we’ll measure

Process:

  1. Each team presents (60s + timer)
  2. Assessment using the rubric (0–2 pts/criterion)
  3. Dot‑voting (2 dots/person for the best)
  4. Debrief: what was clear, what to strengthen
📈 Closing & next steps (160–180 min)

Mentimeter POST (10 min):

  • The same 3 questions as at the start
  • Open question: “What step will you take within 7 days?”

Small step (10 min):

  • On CARD P3 write the date of the first contact
  • Photo of “small steps” (evidence for the report)

Documentation:

  • Photos of canvases
  • Collected rubrics
  • Mentimeter results

📊 Evaluation

Mentimeter questions (PRE & POST)

Scale 1–5 for each question:

  1. “I can describe a local problem and its audiences (personas).”
  2. “I know what a micro‑project consists of (goal, activities, budget, volunteering).”
  3. “I know at least one path to get involved (civic budget/NGO/volunteering) and a contact for support.”

POST additionally: “What will you implement within 7 days?” (note in the margin of CARD P3)

Self‑assessment form

🔗 Additional resources

📚 Further reading

  • Regulations of civic budgets in various cities
  • Database of NGOs and local organisations
  • Small grant application templates
  • Guide to volunteering

🌐 Useful links

  • Civic budget portal
  • Volunteering database
  • Map of non‑profits
  • Project cost calculators

📞 Support contacts

  • NGO Information Centre
  • City hall – civic budget department
  • Local volunteer centres
  • Social project incubators